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How Your Facebook Posts Reflect Your Personality Style

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Wow. This is an incredible study of personality styles, based on the language that people with different personality traits use in their Facebook posts.

The researchers analyzed 700 million words and phrases collected from the Facebook messages of 75,000 volunteers, and found fascinating differences between the posts of introverts and extroverts, men and women, etc.

Would love to hear your thoughts about the study! For me, the findings weren’t always substantively surprising, but seeing them presented as word clouds gave me a whole new view into human nature.
Susan7 223x300 How Your Facebook Posts Reflect Your Personality Style

Susan Cain

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Susan Cain
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Human Nature

Read the full study:
Personality, Gender, and Age in the Language of Social Media: The Open-Vocabulary Approach | PLOS ONE

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  1. Jennifer Seale on 29.10.2013 at 07:30 (Reply)

    I’m curious to know from what context the sample of volunteers came from? Where and how were they recruited? Are they all American? Or from a variety of countries? If American, does the sample represent all of the U.S. or just a certain geographical region? I feel like that information would definitely affect the outcome and might help me with interpreting what I’m seeing here. Thanks for posting. Very interesting.

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